Placing ‘Treating Customers Fairly’ at the heart of insurance

February 2024

Treating Customer Fairly (TCF) has been gaining increasing traction with insurance regulators as they seek to enhance consumer protection. The TCF bar is being raised for the insurance industry. Successful navigation of these increasing demands requires effort from every function relevant to the lifecycle to take ownership for TCF, from product design, marketing, sales and advisory, intermediary management, claims, and servicing.

Check out our observations on the latest regulatory expectations on demonstrating TCF throughout the insurance lifecycle to illustrate the ideas.

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Billy Wong

Hong Kong Insurance Leader, PwC Hong Kong

Tel: +[852] 2289 1259

Michael Footman

Partner, PwC Hong Kong

Tel: +[852] 2289 2747

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